Search Marketing is More Than a Number

Since its invention, Search Engine Marketing (or SEM) has become a vital part of the advertising world. Used by companies and businesses to direct people towards their website, SEM can easily reach more people than any billboard, flyer, or commercial ever would. It...

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Blogging and SEO: The Perfect Pair

Blogs are an increasingly common feature on business websites. If your company doesn't have a blog that gets updated regularly, it is in the minority. In fact, a recent survey found that 65% of companies had blogs in 2011, and that number has only increased since...

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How to Find Your Target Audience on Social Media

As someone who manages social media for your business, you're probably always on the hunt for new and innovative ways to explore and utilize this powerful medium to your advantage. Reaching your target audience on social media sites takes a little work and dedication,...

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It’s Time to Upgrade Your Site to Responsive Design

Responsive web design is a critical element of your business, fostering a versatile connection between you and your users. Nearly 70% of users say they are more likely to buy something from a mobile-friendly website, according to . Sure, is a big part of your digital...

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Top Social Media Sites for Realtors

A career in real estate can be exciting and rewarding, but it can also be fickle. The Bureau of Labor Statistics reports that realtors made anywhere between $20,700 and $95,540 in 2012. This large gap has to do with it being a commission based industry: if a realtor...

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