Social media has grown up and Facebook has become a valid advertising platform. If you already use Facebook, now is the time to get serious and leverage the advertising potential in it’s billions of users. If you haven’t committed to Facebook in your marketing plans,...
As someone who manages social media for your business, you’re probably always on the hunt for new and innovative ways to explore and utilize this powerful medium to your advantage. Reaching your target audience on social media sites takes a little work and...
As one of the most effective ways to generate leads online, businesses consistently choose pay-per-click (PPC) advertising to help promote their business. Developing the SEO to get your site ranked for competitive keywords can take years of work. With PPC...
From pricing models to the type of ads offered, Facebook , Yelp, and Google have more than a few things in common. To the untrained eye, it may even seem that there are only minor or subtle differences that differentiate them. While these superficial similarities can...
Between market research and depth of experience, generating leads from blogging is becoming more of a science than an art. As you may know, blogging is especially potent for lead generation because it allows you to target a specific customer base with an already...
