In order for your business to have a solid foundation, you must take steps to determine your typical customer and develop your marketing strategy around them. With the economy still recovering and advertising budgets shrinking, targeted marketing is only...
Digital marketing may not be a household phrase, but in the world of marketing, there’s nothing more exciting or important. Broken down to its most basic elements, digital marketing is essentially brand promotion on 21st century electronic media. It combines popular...
There may be no greater omen of the coming dominance of the mobile platform than the recent release of Google Hummingbird. Between the proliferation of smartphones and the huge degree of importance for social media on that platform, it’s never been more important to...
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