Search Marketing is More Than a Number

Since its invention, Search Engine Marketing (or SEM) has become a vital part of the advertising world. Used by companies and businesses to direct people towards their website, SEM can easily reach more people than any billboard, flyer, or commercial ever would. It...

Blogging and SEO: The Perfect Pair

Blogs are an increasingly common feature on business websites. If your company doesn’t have a blog that gets updated regularly, it is in the minority. In fact, a recent survey found that 65% of companies had blogs in 2011, and that number has only increased...

What is Google Hummingbird?

Every major update to the Google algorithm has meant a drastic ensuing change for web developers everywhere. Google Panda brought in new penalties for designing content for search engines rather than readers. Shortly thereafter, Google Penguin closed some of the more...
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